THE OPEN DESK / FREE MARKETING RESOURCES
Take a tool. Make a better decision.
Practical worksheets, a marketing self-assessment and an investment calculator. Open access, useful outputs, no email gate.
₊
with context.
ROI
with context.
INTERACTIVE TOOL / 01
Marketing investment calculator
Explore three scenarios, costs and break-even customers with your own assumptions.
Run the numbersFind
your focus.
your focus.
SELF-ASSESSMENT / 02
Marketing clarity diagnostic
Five questions to identify the weakest link and a useful next action.
Find my priorityYour working templates.
FILL IN · DOWNLOAD · USETOOL01
Strategy · WORKSHEETThe positioning canvas
Turn a broad offer into one clear reason to choose you.
Open free resourceTOOL02
Research · WORKSHEETThe competitor evidence matrix
Compare alternatives using observations, sources and buying criteria.
Open free resourceTOOL03
Content · WORKSHEETThe commercial content brief
Give every piece of content an audience, a point and a next step.
Open free resourceTOOL04
Growth · CHECKLISTThe launch readiness checklist
Twelve practical checks before the next campaign goes live.
Open free resource